ABOUT
Over 20 years of design experience. Fearlessly creative. Ambitious and detail oriented. Relentless problem-solver.
Over 20 years of design experience. Fearlessly creative. Ambitious and detail oriented. Relentless problem-solver.
EDUCATION
BACHELOR OF FINE ARTS
University of Connecticut, Storrs
• Designed web graphics, advertisements and signage for the Publicity Marketing Manager for Information Services
• Contributed designs to the Uconn Information Technology Services website design
BACHELOR OF FINE ARTS
University of Connecticut, Storrs
• Designed web graphics, advertisements and signage for the Publicity Marketing Manager for Information Services
• Contributed designs to the Uconn Information Technology Services website design
SKILLS
Design Software: Proficient user of Adobe Photoshop CC, Adobe Illustrator CC, Adobe InDesign CC, Adobe Illustrator CC, Adobe Acrobat, Quark Xpress.
Design Skills: Well versed in Vector/CAD Art, Image Retouching, Color Correction, Digital Design, 2D Mockups, Package Design, Logo Design, Branding, Print Layout, Typography, Website Mockup, Social Media Graphics.
Web: Experienced with Dreamweaver, Wordpress, Wix, Shopify, Bronto, Listrak, Magento, Mail Chimp, Youtube, HTML, CSS, UI, UX, Wireframing.
Social Media: Savvy user of Social Media platforms Facebook, Twitter, and Instagram
Computer: Dexterity in utilizing Mac OSX, PC Windows 10, Microsoft Word, Microsoft Excel, and Microsoft Powerpoint
Design Software: Proficient user of Adobe Photoshop CC, Adobe Illustrator CC, Adobe InDesign CC, Adobe Illustrator CC, Adobe Acrobat, Quark Xpress.
Design Skills: Well versed in Vector/CAD Art, Image Retouching, Color Correction, Digital Design, 2D Mockups, Package Design, Logo Design, Branding, Print Layout, Typography, Website Mockup, Social Media Graphics.
Web: Experienced with Dreamweaver, Wordpress, Wix, Shopify, Bronto, Listrak, Magento, Mail Chimp, Youtube, HTML, CSS, UI, UX, Wireframing.
Social Media: Savvy user of Social Media platforms Facebook, Twitter, and Instagram
Computer: Dexterity in utilizing Mac OSX, PC Windows 10, Microsoft Word, Microsoft Excel, and Microsoft Powerpoint
EXPERIENCE
SENIOR GRAPHIC DESIGNER
UNO ALLA VOLTA (STONY CREEK BRANDS), NORTH BRANFORD, CT
2019 – Present
• Designing and coding responsive email designs for Bronto and Listrak
• Building, updating, and scheduling web graphics and homepage designs through Magento
• Creating and updating social media, PSAs, blog and Etsy graphics
• Providing information on software, procedures, and design techniques to creative team
• Processing and correcting images and helping maintain the image archive and file management
• Building templates and creating procedure guides
• Catalog layout design, formatting copy, updating shared creative library
SENIOR GRAPHIC DESIGNER
UNO ALLA VOLTA (STONY CREEK BRANDS), NORTH BRANFORD, CT
2019 – Present
• Designing and coding responsive email designs for Bronto and Listrak
• Building, updating, and scheduling web graphics and homepage designs through Magento
• Creating and updating social media, PSAs, blog and Etsy graphics
• Providing information on software, procedures, and design techniques to creative team
• Processing and correcting images and helping maintain the image archive and file management
• Building templates and creating procedure guides
• Catalog layout design, formatting copy, updating shared creative library
SENIOR GRAPHIC DESIGNER
JADE MARKETING GROUP LLC., WEST HARTFORD, CT
2010 – 2018
• Directed and coordinated a team of 5 designers
• Collaborated with production and sales teams for multiple denim brands
• Art directed, storyboarded and scouted locations for photoshoots
• Developed logos, vector/CAD illustrations, marketing and trim packages, magazine ads, signage,
lookbooks & lineups
• Coordinated multiple brands’ social media accounts
• Built and launched company’s first e-commerce site
• Liaison with printer companies, photographers, public relations companies, publications, social media
consultant, and freelancers
• Created promotional signage for company participation at Van’s Warped Tour, WCCC Rocks the Runway at Hard Rock Café, and charity events Dream Ride, Food For Fashion, & Komen CT Pink Party
• Maintained server and file archives for all company fashion brands
Brands include Amethyst Jeans, Ariya Jeans, Jade Jeans, Series 31, Rhythm in Blues, Aviana, T.K. Axel,
Axe & Crown, Blue Rise Denim, A-Kurtz, Danica Patrick, Kyle Larson Rue21, Stage Stores, Belk, Vanity,
Maurices, Chip Foster and Chip & Pepper
JADE MARKETING GROUP LLC., WEST HARTFORD, CT
2010 – 2018
• Directed and coordinated a team of 5 designers
• Collaborated with production and sales teams for multiple denim brands
• Art directed, storyboarded and scouted locations for photoshoots
• Developed logos, vector/CAD illustrations, marketing and trim packages, magazine ads, signage,
lookbooks & lineups
• Coordinated multiple brands’ social media accounts
• Built and launched company’s first e-commerce site
• Liaison with printer companies, photographers, public relations companies, publications, social media
consultant, and freelancers
• Created promotional signage for company participation at Van’s Warped Tour, WCCC Rocks the Runway at Hard Rock Café, and charity events Dream Ride, Food For Fashion, & Komen CT Pink Party
• Maintained server and file archives for all company fashion brands
Brands include Amethyst Jeans, Ariya Jeans, Jade Jeans, Series 31, Rhythm in Blues, Aviana, T.K. Axel,
Axe & Crown, Blue Rise Denim, A-Kurtz, Danica Patrick, Kyle Larson Rue21, Stage Stores, Belk, Vanity,
Maurices, Chip Foster and Chip & Pepper
OWNER/ FREELANCE GRAPHIC DESIGNER
XHOLLZX DESIGNZ, NEW BRITAIN, CT
2001 – present
• Designed trim packages for denim brands General Sportwear, Ruff Luv, Gravitate, Klock Werks,
and Royal Enfield
• Edited and published A History of Oak Grove Cemetery With A Walking Tour of Borden-Related Graves
• Created logos and marketing materials for 1428 Guitars, Salon at Stonecroft, Restoration 51,
Atticus Auctions, Zurrell BBQ Sauce, M.R. Property Maintenance
• Developed product packaging using original and licensed Hello Kitty, Pacman, and Dragonball Z
artwork for Boston American Corp.
• Created and maintained annual catalogs and websites for multiple brands
Past clients include 12 Tattoos, Christopher’s Café, Salado Dentistry, St. Augustine Church, Titanic
International Society, and Walter G. Luger & Associates LLC The Rogers Collection and Culinary Collective
XHOLLZX DESIGNZ, NEW BRITAIN, CT
2001 – present
• Designed trim packages for denim brands General Sportwear, Ruff Luv, Gravitate, Klock Werks,
and Royal Enfield
• Edited and published A History of Oak Grove Cemetery With A Walking Tour of Borden-Related Graves
• Created logos and marketing materials for 1428 Guitars, Salon at Stonecroft, Restoration 51,
Atticus Auctions, Zurrell BBQ Sauce, M.R. Property Maintenance
• Developed product packaging using original and licensed Hello Kitty, Pacman, and Dragonball Z
artwork for Boston American Corp.
• Created and maintained annual catalogs and websites for multiple brands
Past clients include 12 Tattoos, Christopher’s Café, Salado Dentistry, St. Augustine Church, Titanic
International Society, and Walter G. Luger & Associates LLC The Rogers Collection and Culinary Collective
OWNER/ DESIGNER
HOLLIE GOFRIGHTLY, NEW BRITAIN, CT
2009 –present
• Designed trim package for actor Jason Lively’s clothing line
• Rebranded actress Linnea Quigley. Online sales increased by 50% in a month with redesigned
website linnea-quigley.com, new products, social media graphics and vinyl banner
• Built pitch deck for upcoming film ”Call Me Luke” for writer/director/producer Robbie Bryan
• Created poster & postcard design for anti-bullying organization Black Hat Cares
• Customized poster for Boondocks Film Society’s screening of ”Suspiria”
• Produced vinyl banner for actor James Duval
• Collaborated with actor/stuntman Kane Hodder on energy drink artwork for book release
• Assisted actor Zack Ward with anti-bullying social media campaign
• Launched movie themed jewelry and energy drink line complete with branding and ecommerce site
HOLLIE GOFRIGHTLY, NEW BRITAIN, CT
2009 –present
• Designed trim package for actor Jason Lively’s clothing line
• Rebranded actress Linnea Quigley. Online sales increased by 50% in a month with redesigned
website linnea-quigley.com, new products, social media graphics and vinyl banner
• Built pitch deck for upcoming film ”Call Me Luke” for writer/director/producer Robbie Bryan
• Created poster & postcard design for anti-bullying organization Black Hat Cares
• Customized poster for Boondocks Film Society’s screening of ”Suspiria”
• Produced vinyl banner for actor James Duval
• Collaborated with actor/stuntman Kane Hodder on energy drink artwork for book release
• Assisted actor Zack Ward with anti-bullying social media campaign
• Launched movie themed jewelry and energy drink line complete with branding and ecommerce site
FREELANCE Graphic Designer
STONY CREEK BRANDS, NORTH BRANFORD, CT
2008 – 2010
• Edited and color corrected images for Uno Alla Volta and Cooking Enthusiast catalogs and websites
• Formatted InDesign catalog templates and style sheets
• Created web graphics for company site and e-mail blasts
STONY CREEK BRANDS, NORTH BRANFORD, CT
2008 – 2010
• Edited and color corrected images for Uno Alla Volta and Cooking Enthusiast catalogs and websites
• Formatted InDesign catalog templates and style sheets
• Created web graphics for company site and e-mail blasts
PRODUCTION ARTIST
THE PARAGON, WESTERLY, RI
2006 – 2008
• Processed, edited and color corrected all catalog images
• Designed catalog spreads in Quark Xpress then transitioned to InDesign
• Coordinated with prepress house for layout proof approval
• Supervised catalog press runs in Olive Branch, MS
• Designed vector art for new product prototypes
THE PARAGON, WESTERLY, RI
2006 – 2008
• Processed, edited and color corrected all catalog images
• Designed catalog spreads in Quark Xpress then transitioned to InDesign
• Coordinated with prepress house for layout proof approval
• Supervised catalog press runs in Olive Branch, MS
• Designed vector art for new product prototypes
GRAPHIC DESIGNER
SOUTHERN ATLANTIC LABEL, CHESAPEAKE, VA
2005
• Modified art files and added nutritional facts charts for mass produced product labels
• Printed film negatives for press plate creation
Brands include Perdue, Tyson, and Carolina Pride
SOUTHERN ATLANTIC LABEL, CHESAPEAKE, VA
2005
• Modified art files and added nutritional facts charts for mass produced product labels
• Printed film negatives for press plate creation
Brands include Perdue, Tyson, and Carolina Pride
GRAPHIC DESIGNER
ICONS INC., ROANOKE, VA
2004 – 2005
• Mocked up website layouts in Photoshop for multiple businesses
• Created logos, brochures, stationary, catalogs and business cards
• Customized original logo for Senator John Warner’s Golf Tournament
Clients include Rod Shop Inc., Autoway Car Sales, Virginia Synod, North Roanoke Baptist Church, Bowties,
Woltz & Associates, Valor Partners, Techline Computers, Rogers International, DealerMart, Design Marketing,
Power-Sellers Imports, Leisure Publishing, King Law Firm, Higgs Law Firm, Congressman Bob Goodlatte, Congressman Roy Blunt
ICONS INC., ROANOKE, VA
2004 – 2005
• Mocked up website layouts in Photoshop for multiple businesses
• Created logos, brochures, stationary, catalogs and business cards
• Customized original logo for Senator John Warner’s Golf Tournament
Clients include Rod Shop Inc., Autoway Car Sales, Virginia Synod, North Roanoke Baptist Church, Bowties,
Woltz & Associates, Valor Partners, Techline Computers, Rogers International, DealerMart, Design Marketing,
Power-Sellers Imports, Leisure Publishing, King Law Firm, Higgs Law Firm, Congressman Bob Goodlatte, Congressman Roy Blunt
LEAD GRAPHIC DESIGNER
CAPITAL TRANSFER INC., UNCASVILLE, CT
2002-2004
• Designed and printed custom gift cards for over 100 businesses
• Redesigned company logo and websites
• Developed new marketing techniques for future expansion of the design department
CAPITAL TRANSFER INC., UNCASVILLE, CT
2002-2004
• Designed and printed custom gift cards for over 100 businesses
• Redesigned company logo and websites
• Developed new marketing techniques for future expansion of the design department